Critical Thinking
Rhetoric and Definitions
Rhetoric: The use of language for the purpose of convincing an audience to believe or do something. Rhetoric is psychologically motivating, but does not use rational argumentation and has no real commitment to truth, reason, or justification. Reject rhetoric on site. Assertions grounded in rhetoric are disqualified for that reason. The following are common rhetorical devices and brief examples:
1. Innuendo: Suggesting something subtextually and implicitly without actually and explicitly stating it; may take the form of a rhetorical question.
a. Public: I didn’t say my opponent was a draft dodger or unpatriotic; I merely said that they got an exemption to study philosophy at a university during the war.
b. Interpersonal: I got groceries, took out the trash, made dinner, picked up the yard, and cleaned the living room. Can you do the dishes?
2. Euphemism/Dysphemism: Using positive/negative connotations of words to force the audience’s understanding in one direction.
a. Euphemisms: downsize, between jobs, military consultant, kinetic strike, collateral damage, economic development, innocent, passed away, private parts
b. Dysphemisms: death tax, vulture fund, tree hugger, feminazi, trust fund baby, talking head, jarhead, meathead, slut, nerd, blonde, bossy, thug, sheeple
3. Ridicule/Sarcasm: Removing legitimacy, seriousness, or power through consistent undermining with humor or irony.
4. Hyperbole: Using overstated and embellished language to frame an issue for the purpose of compelling certain beliefs or actions regarding that issue.
a. The Iran nuclear deal is the worst deal ever. b. They hate us and they hate our freedom.
5. Rhetorical Definition: Defining a word so that it suits the speaker’s purposes, which is stacking the deck.
a. The low-class is a socio-economic category comprised of people who don’t work enough to support themselves adequately.
b. A terrorist is a religious extremist. 6. Lying and Deception: Intentionally misinforming, disinforming, obscuring, or deflecting
the audience’s understanding in ways that advantage the speaker. Definitions: The meaning of key words (themselves representing things, events, phenomena, ideas, etc.) in an argument should be clear and precise to avoid not only rhetorical definitions, but general problems that result from ambiguity or implicit assumptions. Search for the most precise, accurate definition: the denotative meaning of the term; avoid being led astray by contextual, associative definitions: connotative meanings of the term. Being able to tell a ‘good’ from a ‘bad’ definition is key, and must be done in a justifiable, rational way. A good definition
is such because it is more adequate than other options. The best definitions are the most adequate ones. In order to be the most adequate, a definition will score best on the following criteria for an adequate definition:
1. Scope: The definition should be neither too broad nor too narrow in scope. It should not be so broad that it applies to other terms equally or so narrow that it only defines a portion of the term.
a. Too broad: A honeybee is an insect. b. Too narrow: A worker honeybee only stings once.
2. Descriptiveness: The definition should state all of the essential attributes of the term, those attributes which make the term what it is, and without which it would cease to be the term. This eliminates connotative meanings.
a. Decent definition: A community college is an institution of higher education without residential facilities often funded by the government and is characterized by a two-year curriculum that leads to a certificate, associate’s degree, or transfer.
3. Non-Redundancy: The definition should not refer to itself circularly. The meaning of a term should be in words and concepts that are different than the term itself, or else no understanding is advanced.
a. Circular: Teachers are people who educate.
4. Clarity: The definition should be free of obscurity and metaphor. It should be simplest, using words and concepts that don’t beg for more definitions, and it should be make references accurately, without appealing to analogies, disanalogies, or poetic language.
a. Too comparative: An apartment is like a hotel room except you stay there longer, there’s no staff, and you pay for utilities.
b. Too metaphorical: The ocean is a mysterious, beautiful void where one can lose oneself in thought.
5. Objectivity: The definition should not include any kind of emotionally provoking language, subjectivity, or rhetorical devices.
a. Environmentalists are people I respect, people fighting to save the world against greed and corruption.
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