11- A common understanding of values emerges when leaders engage their constituents by?

12- In order to become an exemplary role model by setting the example you must:

13-How you spend your ________ is the single clearest indicator of what’s important to you?

14- Being a credible leader means you have to _______ the values

15- A means of increasing support for a decision can be accomplished by

16- Which item below does not assist in providing good feedback

17- Setting the example from a role modeling standpoint should come from the leader and not from everyone else in the organization? True/False

18- _______present opportunities for leaders to teach important lessons about appropriate norms and behaviors within the organization

19- Parting ways with how things have always been done and taking on the challenge of doing things in an innovative way and becoming a trailblazer is an example of?

20- Being ___________ is shown to be associated with being an effective leader when being assessed by immediate managers

21- The research from the authors shows that people do their best when they are

22- Treating everyday as if it were your first day on the job is an example of what?

23- Qualities of a great leader include being able to manage their own emotions as well as others they work with. True or False?

24- Looking in the past can be helpful in:

25-Attending to the future can help make sharing values, understanding others, and uniting everyone much easier. True or False?

26- Forward looking should not be confused with meeting _____________ (short answer).

27- Listening deeply to others assists leaders in validating team members’ beliefs and values. True or False?

28-What is the best thing to do in times of rapid change?

29- Being a leader is not about imposing our visions, it is about gathering the visions of people and awakening their ability to believe they can achieve something great. True or False?

30- As a leader why might it be helpful to point out each person’s uniqueness and individual differences? (Minimum 5 sentences).

31- Which is important when it comes to aligning your dreams with the people’s dream?

32- Language that is used in influencing people’s behavior is known as

33- Language that evokes positive feelings in those around you is known as

34-if you don’t believe in the __________  , you won’t believe the______________   .

35- What have you found to be most helpful related to the readings? (Minimum of 5 sentences).

36- How can you best relate the readings to your intended field of study? (Minimum of 5 sentences)

37- The leader of an organization states “What separates US from THEM is the fact that we do things differently and more efficiently.” What leadership principle of enlisting others is the leader operating from?

38- When we are utilizing the Search for opportunities principles, the authors say we should treat every experience like a(n) ____________.

39- When we are challenging others we must do so with a _____________.

40- From what you have read thus far, describe something you learned from the readings that either surprised you or challenged you in any way? How does this new information inform your leadership practices moving forward? (Minimum of 5 sentences).

Task 1

Your Name

Western Governors University

Date

(A)Time Log

Your time log will be submitted via Qualtrics found under the task directions in Taskstream. After you complete the time log, you will enter your WGU email address and receive an e-mail of your time log from Qualtrics.. Please copy the time log to a Word doc or PDF and save. If you are a RN-BSN student in any state but California, you will need to digitally sign your form and add your RN license number. For California, students please follow time log instructions in Taskstream.

The contact information needs to include name, address/phone number or e-mail. The last column in the time log is relevance to topic. Please provide information from a primary prevention perspective to explain why this interview/site visit was appropriate to your topic.

The time log is a separate download in Taskstream with your task 1 APA paper. Please note *Interviews of one hour or less are acceptable, any interview listed above one hour will be returned. You may document other time spent during a field activity above the one-hour interview time on the next entry. Please use site visit, tour of the facility or assessment of educational materials to capture the remainder of the field activity time if applicable.

Social Media Campaign

(B) Problem Description

Include all the following:

·       The primary prevention topic

·       Target population (e.g., those affected the health concern)

·       Population size

·       Demographics (e.g., county, city town)

·       Area Size

·       Physical and Social Environment (summary of your windshield survey assessment)

(C1) Health Inequity/Disparity

Identify specific data to support the health inequity/disparity conclusion

·       Discuss the primary community and prevention resources currently in place to address the health concerns.

·       Discuss the underlying causes of the health concern.

Health inequities are imbalances of service, physical/environmental/social conditions and resources within your community experienced by community members. Think about your general population and population(s) at risk related to your health concern. Are all groups in your community the same? Are there populations in the community who are unable to access services or goods or healthy physical/social environments? What kinds of barriers are preventing them? Education (health literacy)? Lack of public access? Lack of income? Lack of transportation?  Lack of health insurance? Misaligned public funding or policy? Geography or environment? Cultural traditions or behaviors? Other social determinants of health? These inequities may not be apparent to you until you are well into logging your hours but you should be vigilant and looking out for these gaps in your community services and resources and other health determinants throughout your field experience.

A health disparity is the statistical manifestation of these health inequities. As defined by the National Institutes of Health (NIH), “Health disparities are differences in the incidence, prevalence, mortality, and burden of diseases and other adverse health conditions that exist among specific population groups in the United States.”

(C2) Primary community and Prevention Resources

What are the primary community/prevention resources you found in your community? Why are they important to your primary prevention topic?

(C3) Underlying Causes

        What are the risk factors concerning your primary prevention topic to the community/population? What would happen if nothing were done to address this issue? Why is it important? What factors need addressed to prevent the risk factors?

Mock Example (Do not use the examples, your paper will be returned to you)

“Tobacco use contributes to acute and chronic health conditions such as heart disease, stroke, and various pulmonary problems.  The focus of prevention should be education on those factors that can occur when an individual continues to smoke as well as the effect of second hand smoke.  If there is no prevention methods to decrease tobacco use, the outcome will be higher morbidity/mortality rates within a population due to acute and chronic disease caused by tobacco use.  Furthermore, prevention of tobacco use is a key factor that may decrease hospital costs and lower morbidity rates…keep writing….

(D) Evidence-Based Practice (Lesson 4 in your Cos)

Identify data about your primary prevention topic from the local (county), state, and/or national level.

Mock Example

“It is well-known that creating a smoke-free environment encourages abstinence from smoking. This method may assist the smoker to quit or abstain from smoking as well as promote the use of preventive assistance such as patches, gum, or other treatment methods. According to the CDC, an average of 34,000 deaths from heart disease and 7,300 deaths from lung cancer occur due to secondhand smoke each year. Furthermore, over two million nonsmokers have died from heart problems associated with second hand smoke since 1964 (CDC, 2017). Support programs to assist with behavioral changes is another evidence-based practice (EBP) method to curtail smoking. Elimination of disparities for tobacco treatment, including for those with mental health disorders, promotes cessation of smoking or keep individuals from starting the habit (CDC, 2009).

(D1) Identification of Data

Include data at the local, state, and national level and compare the levels.  Discuss your findings. (This may be repetitive if you have addressed this in the previous section of your paper).

(E1)Social Media Campaign Objective

Mock Example

Educating middle-school children on the dangers of smoking to include effects of smoking associated with heart and lung diseases by June of 2017 using a phone app with games and other technology to enhance student participation in the program. The rate of smoking among adolescents will decrease by 10% in the first year, and by 20% by the second year of the campaign.

        Recommend two population-focused social marketing interventions to improve the health message related to your chosen primary prevention topic.

(E2)Social Marketing Interventions

Mock Example

        Collaborating with a technology expert to create a YouTube video. There will be a direct link on the app for education purposes on effects of smoking and give methods to abstain from beginning to smoke.

(E2a) Rationale

Discuss how your social media campaign interventions support the objective.

(E3) Social Media Platforms

Include the social media platforms you will use to promote your campaign (may be a repeat of what you have listed, but be specific and discuss how the platforms are useful to obtain your objective).

(E3a) Benefits of Social Media Platforms

Detail the benefits of each chosen platform relevant to supporting preventative healthcare.

(F) How the Target Population will Benefit from My Health Message

(G) Best Practices for Social Media

        Detail best practice for implementing the types of social media tools for healthcare marketing. Discuss how the social media you have chosen would be the best option for your community; e.g., reaches the most people, is attractive to the young, is one of the most effective methods, etc.

(H1) Stakeholder Roles and Responsibilities

Identify the roles and responsibilities of stakeholders relevant to the implementation of the social media campaign

Mock Example

        For the social media campaign on tobacco use, I would need to meet with a technology expert for assistance with developing a phone app with links to YouTube.  I will ,meet with school officials, such as the school superintendent, principal, and faculty who teach middle school to discuss policy and procedure on promoting the social media campaign…keep writing….

(H2) Potential Partnerships

Be specific as to potential public and private partnerships that are relevant to aiding in the implementation of your social media campaign. (You may need community support as well as stakeholder support).

Mock Example

“…form a partnership with the local healthcare providers such as physician groups or hospitals as they have greatest potential to provide useful input, funding and referrals to the campaign”…keep writing….

(H3) Implementation Timeline

Include specific timelines for implementing your social media campaign.

Mock Example

“Week one, attend a meeting with school officials to introduce the idea of an app for education on smoking effects” When would you plan to reach your objectives? When would you plan to do different nursing interventions? When would you expect results?

(H4) Evaluation

Mock Example

After a period of time such as six months or one year we would re-survey using the same format and the same questions as the initial Survey Monkey (www.surveymonkey.com) with a few adjustments such as “do you use the phone app” as opposed to “would you use” with a comparable population. Once I receive the data, I will analyze and compare trends…keep writing….

(H4a) Measurable Tools

Mock Example

“… measure the success of this objective by comparing pre-campaign data statistics with post-campaign survey statistic”…keep writing….

(H5) Cost of Implementation

Mock Example

The associated cost for the campaign includes salaries for work hours allocated to planning, implementation, and evaluation.  More specifically work hours such as time spent on meetings, surveys, special events, informational classes and administration of social media content…keep writing….

(I)Reflection on Social Media Marketing

        How will your social media promote a healthier population?

(I1)Reflection on Future Nursing Practice

Reflect on how your social media campaign can apply to future nursing practice. How might you use this for future healthcare events? How might you use your campaign for future health promotions? How might it expand in influence and impact nursing in general?

References

Centers for Disease Control and Prevention. (2015). The CDC guide to strategies to decrease       smoking in the community. Retrieved from          http://www.cdc.gov/smoking/downloads/PA_2011_WEB.pdf

• Assignment Summary
• Background Information
• Materials
• Assignment Instructions
• Part One: Graphic Organizer
• Part Two: Short-Answer Response
• Part Three: Class Discussion